Multicultural Children's Book Day

#ReadYourWorld

10th Year Monthly Celebration Giveaway and MCBD Updates

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10th Year Monthly Celebration Giveaway

I remember when Multicultural Children’s Book Day started 9 years ago. There was so much excitement because the vision of two amazing book-loving moms Valarie Budayr from Audrey Press Books and Mia Wenjen from Pragmatic Mom was coming to fruition. It was really happening on January 27th, 2012.  A day to not only raise awareness around kid’s books that celebrate diversity but also get more of these types of books into classrooms and libraries. [Read more…]

MCBD 2022 Recap, thank yous and celebration!

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A whole year of planning, organizing, and preparing comes down to one day and one day only, Multicultural Children’s Book Day!  One of the best things about MCBD is our Twitter Party, the excitement going on for an hour, the tweets, retweets, and the book giveaway bundles!  The excitement continues on social media even if the event is over. You can see all of the pictures posted by schools, parents, authors, teachers, and librarians celebrating #ReadYourWorld. Below you’ll see pictures from Twitterverse and Instagram, too!

However, all of this wouldn’t be possible without the support of our 823 reviewers, 166 donators, 854 matches, 1 super platinum medallion sponsor, 1 platinum medallion sponsor, 5 gold medallion sponsors, 3 silver medallion sponsors, 21 bronze medallion sponsors, 37 authors, and 71 sponsors.

  

MCBD 2022 Medallion Sponsors:

SUPER PLATINUM: Make A Way Media
PLATINUM: Language Lizard
GOLD: Barefoot Books, KidLitTV, Candlewick, Capstone, Abrams Books
SILVER: Pack-n-Go Girls, Charlotte Riggle, Kimberly Gordon Biddle
BRONZE: Carole P. Roman, Patrice McLaurin, Dyesha and Triesha McCants/McCants Squared, Redfin.com, Redfin Canada, Redfin Mortgage, Redfin/Title Forward, Create & Educate, Star Bright Books, Vivian Kirkfield, Dr. Eleanor Wint, Kind World Publishing, Snowflake Stories, Lisa Wee, SONGJU MA, Melissa Stoller, J.C. Kato and J.C.², Crystel Patterson, Audrey Press, Pragmaticmom, TimTimTom, Wisdom Tales

MCBD 2022 Author Sponsors:

Charlene Mosley (official MCBD2022 Poster Creator)
Illustrator Isabelle Roxas (Class Kit Poster Creator)
Alva Sachs, Brianna Carter, Ebony Zay Zay, Rita Bhandari, Gwen Jackson, Lois Petren/The 5 Enchanted Mermaids, Valerie Williams-Sanchez and Valorena Publishing, Josh Funk, Afsaneh Moradian, Eugenia Chu, Maritza Martínez Mejía, Diana Huang, Kathleen Burkinshaw, CultureGroove, Sandra Elaine Scott, Dorena Williamson, Veronica Appleton, Alejandra Domenzain, Lauren Muskovitz and Sandfish Publishing, Tonya Duncan Ellis, Kimberly Lee, Susan Schaefer Bernardo & Illustrator Courtenay Fletcher, Nancy Tupper Ling, Winsome Hudson-Bingham, Amanda Hsiung-Blodgett, Sivan Hong, Michael Genhart, Debbie Dadey, Elizabeth Cureton, Stephanie Wildman, Maryann Jacob, Sherri Maret, Rochelle Melander, Dia Mixon, Kiyanda and Benjamin Young, Shereen Rahming, Linda Thornburg and Katherine Archer,  Rebecca Flansburg and BA Norrgard , Maxine Schur Natalie McDonald-Perkins

MCBD 2022 CoHosts and Global CoHosts

MCBD 2022 Media Partners

Now let’s look at the Twitter posts celebrating MCBD!

#ReadYourWorld!

 

 

10 Marketing Tips and Ways to Leverage Your MCBD2020 Participation

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The calendar just flipped to November and Multicultural Children’s Book Day Headquarters is humming right along!

We have some marketing ideas and strategies that we’d like to share with everyone who is involved…but first…here are some quickie updates and victories!

Marketing Tips & Ways to Leverage Your MCBD2020 Participation

marketing tips for authors

  1. Expand Your Tribe: Click over to the Author Sponsor and Medallion Level Sponsor Pages and take the time to Like, Follow, Visit, and Connect on social media with all of our Sponsors.
  2. Connect with our CoHosts: Our MCBD CoHosts are picked for a reason–they are “heavy-hitters” in the online world and VERY passionate about literacy and children’s books. As with the Sponsor Pages, take the time to Like, Follow, and connect with our CoHosts.
  3. HASHTAG!: Multicultural Children’s Book Day’s official hashtag is #ReadYourWorld and we encourage everyone to only use that hashtag (and #MCBD2020 as well) when sharing and connecting. On the flip side, searching this hashtag on Instagram, Twitter, Facebook, and Pinterest will give everyone a front-row seat to all that is happening with this online celebration. Like, Share, Comment, and RePin whenever possible and the favor will be returned with your information!
  4. Get the Swag: If you are a CoHost, Sponsor, Book Donator or Reviewer, we have special social-media-ready badges/images that you can add to your website and social media efforts. If you don’t have one, email me (Becky) and I will hook you up 🙂 Becky (at) MulticulturalChildrensBookDay (dot) com. **Also, if you have a website, now is the perfect time to update your information and make sure that info is consistent across all of your social media channels!**
  5. Network: Our private MCBD Facebook Group is 1400+ strong and comprised of reviewers, parents, teachers, authors, publishers, caregivers, and librarians. It’s an amazing place to meet like-minded folks, participate in our weekly sharing prompts and get/give advice and support to others.
  6. Spread Your Brand: As we enter our 7th season of MCBD, I can tell you with complete honesty that the months leading up to the 1/31/20 event are vibrant, buzzing, exciting, and an exceptional way to gain visibility for your work (whether it’s a review, an award, the fact you are a Sponsor or participant, or just diverse book-related news). TAP INTO THAT BUZZ by PARTICIPATING!!
  7. Be Loud-n-Proud about MCBD: We ask that everyone does their part to spread the #ReadYourWorld news and event details whenever possible. If you would like a list of pre-made social media updates that you can just copy-n-paste, we have that! Just let me know and I will email you that info. Becky (at) MulticulturalChildrensBookDay (dot) com. **ALSO, use tools like Hootsuite to schedule updates to Facebook and Twitter into the future so you can “set and forget.”  Tools like Later.com work awesome for scheduling Instagram updates into the future as well. 
  8. Amazon: If you are an Author or Publisher, make sure your Amazon Author Profile is up to date and invite folks to follow your page. That way, when you add a new title or run a sale, those who “follow” your Author Profile on Amazon will get an email update.
  9. Guest Posts: All of our MCBD participants have such a deep passion for diversity in children’s literature and there are some amazingly knowledgeable people involved in this event (including YOU). Guest posts are an excellent way to share your knowledge and work with a fresh audience. MCBD is always looking for book/education/language-related guest posts on our site.
  10. Offline Book Signings and Events: Look back on past book signings, appearances and offline tactics you used to gain visibility and share your story. What worked? What didn’t? Revisit past contacts and ask if you can do something special with them for Multicultural Children’s Book Day 2020 that is a win/win (share news of the event while also sharing your work). We have a limited amount of MCBD branded magnets, but if you are hosting an offline event in honor of MCBD, let me know and I will send you some to share.

We look forward to working with you and sharing a passion for getting multicultural books into the hands of young readers!

marketing tips for authors

Examples of Classroom Fun and Celebration for Multicultural Children’s Book Day 2018!

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We’ve invited all of our classrooms and supporters to celebrate The Big Day anytime during 1/22 and 1/27 and we’ve already had some educators and organizations share their ReadYourWorld fun here. The buzz around this event is mind-blowing and we felt compelled to share even more fun images and examples of educators using #Readyourworld to educate Global Citizens:

Sarah Fisk from the Orange County (Orlando) Library System reached out to use in September to share their plans for Local Author Festivals in honor of Multicultural Children’s Book Day! The library had a signing-only author festival with 6 Florida authors from 2 to 4 pm. They also had Crystal Sullivan, the library’s lead storyteller, do a mini storytime for children at 2 and 3pm.

Multicultural Children’s Book Authors showed their support during Orange County Library System’s MCBD event.